Looks as if good days are over for Airtel. Since a few months, the telecom giant has been surrounded by controversies. First, Airtel’s fake claim of “Officially India’s fastest 4G network” was questioned and then, a complaint was filed by Jio against its misleading offers.
Latest one to slam Airtel is Aakash Chopra, the former Indian batsman. Yes, he has criticized Airtel for its ad which involves a little girl. This is the ad which made him furious;
[yt]https://www.youtube.com/watch?v=iIYmUFi5RsI[/yt]
Click here to watch the ad on YouTube.
In this, Airtel has described some features which should be there in smartphones. The ad shows a little girl expressing her desire to have a bodyguard in her smartphone, so that he could come to the rescue when someone eve-teases a girl.
Aakash didn’t like it because the ad features a child. Angry Aakash just had 1 question i.e. “What’s happened to advertising?”
He took to Twitter and thrashed Airtel; check out his tweets…
What does it tell about advertising/ India?
A little girl asking for the smartphone to have a bodyguard to save girls from eve-teasers…what does it tell us about advertising/India?
— Aakash Chopra (@cricketaakash) June 6, 2017
The tweet read, “A little girl asking for the smartphone to have a bodyguard to save girls from eve-teasers…what does it tell us about advertising/India?”
No, it isn’t cute!
No, @Airtel_Presence, it isn't cute/sweet. Sorry. 🙏
— Aakash Chopra (@cricketaakash) June 6, 2017
It read, “No, @Airtel_Presence, it isn’t cute/sweet. Sorry. ?”
Many people agreed with Aakash Chopra; here’s how they supported him…
Lacks creativity and sense!
https://twitter.com/KaahilBanda/status/872029830849716224
Non sense ad!
Agree.wasting money on making non sense Advertisement.mr.mittal donate some money to orphanage house.brand value will increase.
— Ajay- Bharat Mata Ki Jai (@AryaVanshAjay) June 6, 2017
Revamp!
Indian advertising needs a revamp..Same old jugaadu formulas don't quite work now
— Kirat Vohli (@oceankup) June 6, 2017
Shows dark times!
It tells us about the dark times we live in. Cows have bodyguards but not little girls.
— Yim Dotivala (@yimdotivala) June 6, 2017
Airtel hai saab!
airtel he saab
chaliye chhodiye 🙏— dixit17 (@diixitt) June 7, 2017
We agree with Aakash. Such ads portray the negativity of Indian society and create a bad influence on everyone’s minds, especially children. The girl who is saying the dialogue of “Eve teasing” in the ad must not be knowing its meaning too. Such ads should be avoided, don’t you think so?